Strategic Planning

We develop an organization’s process of defining its strategy, direction, and providing input to the management making decisions on allocating its resources to pursue this strategy, including its capital and people. We deploy various business analysis techniques, which can be used in strategic planning, including:

  • SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats )
  • PEST analysis (Political, Economic, Social, and Technological)
  • STEER analysis (Socio-cultural, Technological, Economic, Ecological, and Regulatory factors)
  • EPISTEL (Environment, Political, Informatic, Social, Technological, Economic and Legal)

We assist the management in designing and deploying strategic planning as the formal consideration of an organization’s future course. All strategic planning deals with at least one of three key questions:

  1. “What to do?
  1. “For whom to do it for?”
  1. “How to excel?”

In business strategic planning, the third question is better phrased “How can we beat or avoid competition?”.

Strategic Planning is viewed as a process for determining where an organization is going over the next year or more -typically 3 to 5 years, although some extend their vision to 20 years.

In order to determine where it is going, We help the organization to know exactly where it stands, then determine where it wants to go and how it will get there. The resulting document is called the “strategic plan.”

It is also true that strategic planning may be a tool for effectively plotting the direction of a company; however, strategic planning itself cannot foretell exactly how the market will evolve and what issues will surface in the coming days in order to plan organizational strategy.

Therefore, Mishal’s strategic innovation and tinkering with the ‘strategic plan’ becomes to be a cornerstone strategy for an organization to survive the turbulent business climate.

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